Brand & Creative

New generations of consumers across the region are falling in love with a new generation of brands. Are you one of them?

We have supported 5 of the top 10 world's greatest brands (any many others) in building brand equity in Southeast Asia, brands like Coca-Cola, Tencent and Microsoft. ERA has used a blend of creativity, data, and cultural awareness to create bold campaigns that inspire engagement, from brand strategies to campaign management. We thrust brands into the flow of real-time conversation with galvanizing ideas that drive business performance, while also winning attention and relevance.​

From Gen Z to government, from creating content to creating culture, our team makes an impact by harmonizing a brand's mission or purpose with the realities of society, culture and stakeholders’ experiences. When we solve for “why”, we discover how our clients' brands should enter audience’s lives, and how to best engage them there to achieve defined business and human outcomes. ERA understands the long-term success that comes from the immeasurable and immense financial, reputational and cultural value of having a brand people love.

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