WE ARE

WHAT'S NEXT 

FOR SOUTHEAST ASIA

Who we are, and what makes us different


Ruder Finn Era is an integrated, strategic communications consultancy that has mastered the art and science of communicating in Southeast Asia.


We are Southeast Asian consultancy considered one of the world's most creative firms, and the region's most awarded independent consultancy. We are a proud part of Ruder Finn, one of the leading global PR networks with dual headquarters in China and the United States. Our mission is to set new standards for communications in the region by delivering best-in-class communications solutions that have tangible business outcomes.

We know what separates a good organization from a great one is having a team that knows why they get out bed each morning. Ruder Finn Era understands why our clients do, and shares a genuine interest in pursuing that mission together, making a difference in our clients' lives and to their most important communities around the region.


Meet our communications professionals
THE WORK WE DO: DISCOVERING WHAT'S NEXT FOR OUR CLIENTS


“What's Next" is our unique approach to communications planning, client service and our mindset. We do our best as strategic partners to our clients in seeing around the corner for them, finding opportunities and navigating the challenges that come with communicating in our region. This approach has helped us solve challenging communications issues for some of the top organizations in the world, from consumer engagements to strategic or reputation-centric communications. It is also the reason our team has won Southeast Asia PR Campaign of the Year for three years in a row, and received global recognition for our work in Southeast Asia.

With business value and insight as our foundation, our method begins with constructing a narrative that captures our client's purpose, culture and direction. It then involves engaging communities based on a defined and well-understood universe of stakeholders. We align corporates with their stakeholders, using a variety of communications approaches to best create business value.

May 5, 2025

Shaping Cambodia’s Alcohol Policy Through Data & Advocacy

Corporate Leadership & Reputation
May 5, 2025

Raising the Bar on Transparency

Corporate Leadership & Reputation
November 5, 2024

Creating sustainable revenue and growth for app businesses in Vietnam

Corporate Leadership & Reputation
November 5, 2024

Safeguarding the Healthcare Ecosystem Against Fraud​

Corporate Leadership & Reputation
November 5, 2024

Bringing luxury travel experiences to Vietnamese readers​

Corporate Leadership & Reputation
November 28, 2023

The new launch of Royal Enfield ‘SS2024 Spring Summer ​Apparel Collection’​

Corporate Leadership & Reputation

Organizations that see purpose as an afterthought, rather than a central part of their operations are at a disadvantage. When an organization is blind to the important intersection of their operations and the effect they have on society, it can have far reaching effects with audiences who expect them to create meaningful change in society, and value beyond financial gain. Many are holding businesses directly responsible for their actions and commitments and we help our clients understand and meet these measures.

November 18, 2024

AIDP Inauguration Event​

Social Impact & Purpose Campaigns
November 5, 2024

Helping children in need through Luang Prabang Half Marathon: Run for Children 2024

Social Impact & Purpose Campaigns
November 5, 2024

Launching of the Airborne Infection Defense Platform (AIDP) for a healthier, more resilient ASEAN

Social Impact & Purpose Campaigns
April 25, 2024

Hold On a Minute Podcast Series with UNFPA Asia-Pacific

Social Impact & Purpose Campaigns
April 7, 2023

Lao journalists join the conversation about Social Impact

Social Impact & Purpose Campaigns
April 7, 2023

Supporting Networks for Peace in Southeast Asia

Social Impact & Purpose Campaigns

Our brand and lifestyle practice starts at brand strategy, identity and storytelling, and covers integrated marketing programs that use social media, digital, content, influencers. experiences and more to uncover a brand's purpose, make our clients more attractive employers, or discover how consumer brands can innovate, influence and engage.

June 2, 2025

Heineken’s New Sleek Can ‘Songpong’ campaign ​

Brand & Creative Communications
May 5, 2025

Maybelline New York’s Super ​ Stay Teddy Tint Launch​ ​ ​

Brand & Creative Communications
November 18, 2024

Citra Mermaid AR Filter​

Brand & Creative Communications
May 13, 2024

Stoked to get soaked! ​Experiencing Songkran in Chiang Mai through the lens of GoPro

Brand & Creative Communications
April 5, 2024

Manulife Parents’ Lullaby

Brand & Creative Communications
November 18, 2023

Ensure Strength 4 Champions Digital Lucky Draw

Digital Experience

Establishing a robust online presence is crucial for thriving businesses in today's fast-paced digital landscape.

June 2, 2025

Social Media & Communication Capacity Building Training​

Digital Experience
November 18, 2024

Citra Mermaid AR Filter​

Brand & Creative Communications
November 18, 2023

Ensure Strength 4 Champions Digital Lucky Draw

Digital Experience
November 16, 2023

Crafting Chang Beer’s Succesful Journey to Local Relevance and Engagement

Brand & Creative Communications
March 24, 2023

FC Barcelona Celebrating Lunar New Year in Southeast Asia

Brand & Creative Communications
March 21, 2023

From the mining industry… to making the world a better place!

Social Impact & Purpose Campaigns
Our Clients


Leading global and local organizations choose to work with Ruder Finn Era because of our ability to service them with the excellence and innovation of a global agency, but with the insights and creative spirit of the local, ground-up firm we are built as. Many of our client partners have been with us for many years.